Bodog to License North American Gaming Through Morris Mohawk

September 7, 2007

St. John's, Antigua - Bodog Entertainment, the international entertainment powerhouse founded by noted Canadian billionaire Calvin Ayre, is pleased to announce a brand licensing agreement, including the use of all Bodog domains and the Bodog trademark, with Morris Mohawk Gaming Group for operations and marketing of gaming in North America.

Morris Mohawk is headed by noted First Nations leader Alwyn Morris, who is revered for winning two medals in kayaking in the 1984 Olympics and raising the symbolic eagle feather to honor his ancestors during the medal ceremony. For his Olympic accomplishments and his work with youth in the Health and Welfare Canada Native Drug Abuse Programme, Morris was made a member of the Order of Canada, the country's highest civilian honor in 1985.

Since then, Morris has been involved in numerous sport, civic and business endeavors to forward the position of Aboriginal peoples in Canada. He is currently Director of the Council of Chiefs for the Mohawk Council of Kahnawake located in Montréal's South Shore.

"We could not have found a more perfect partner than Alwyn Morris and Morris Mohawk Gaming Group. Morris is a true Canadian hero," says Ayre. "We are confident that Morris Mohawk will be able to give our North American customers the quality experience they have come to expect from Bodog."

"Our deal with Bodog is another great addition to the business community that has developed in Kahnawake," adds Morris. "Working with the top brand in the industry will further solidify the extensive experience, knowledge base and importance of this vertical."

Bodog continues to evolve its business model, and moving into a licensing agreement with Morris Mohawk Gaming Group for all North American gaming activities is in line with the company's plans for international expansion.

About Morris Mohawk Gaming Group

Morris Mohawk Gaming Group is located on the Mohawk Territory of Kahnawake, part of the seven communities that make up the Mohawk Nation and is licensed to offer gaming services to users worldwide. Morris Mohawk Gaming Group is led by noted Canadian sportsman and First Nations leader Alwyn Morris. The Bodog brand is operated for gaming in North America by Morris Mohawk Gaming Group under license. For more information please see www.MorrisMohawk.com.

About Bodog Entertainment

Bodog Entertainment offers a host of entertainment services, including: an international television production division, which produces television series, such as Bodog Fight and Calvin Ayre Wild Card Poker, Bodog TV; an international million-dollar band search competition and accompanying TV series, Bodog Battle; an international record label, Bodog Music; a publishing division with an online magazine, Bodog Nation, and blog, Bodog Beat; a fantasy football site, Bodog Fantasy; and an events department renowned for producing parties that are stunning, chic and celebrity-filled. Bodog Entertainment Founder Calvin Ayre, who is recognized as a world authority on branding in the digital entertainment industry, was featured on the cover of Forbes magazine's best-selling "Billionaires" issue in March 2006. For more information, contact Media Relations at pr@bodoglife.net. BODOG is a registered trademark.